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iShareRides: Carpool tracking/rewarding Mobile app and website
Updated: Jun 04, 2013 Atef R
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iShareRides: Carpool tracking/rewarding Mobile app and website
iShareRides mobile App concept
iShareRides: Carpool tracking/rewarding Mobile app and website
Rush hour in Cairo, Egypt
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A Massive-Open-Online-Carpooling system that can significantly reduce Cairo's traffic congestion by engaging all commuters in a game-like system where they can contribute and get recognized for their contribution by the minute!

Commuters smartphones simply use Bluetooth to identify carpoolers within the same car and GPS to track the distances travelled while carpooling. Smartphones then report this data to a Server that calculates "carpooled miles" per commuter and rewards them using a gamified scheme offering points, badges and ranks (global and amongst friends).

I believe this will be effective because (1) it doesn't require any purchase/action on the citizen side other than downloading a mobile app and (2) because it translates the carpooling action into numbers that can be translated into pollution or energy savings.

More Info:
Carpooling: A solution for Cairo's traffic. Actually traffic worldwide.

Idea Collaboration by  MindMixer